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classification of retail store

Image Courtesy : upload.wikimedia.org/wikipedia/commons/c/cd/Bon_March%C3%A9,_Paris_-_interior_view.JPG. (6 Steps). This store format is gaining wide acceptance in India as the store acts as a one- stop-shop for the complete family. The retail potential database consists of average household and total market potential estimates by each of sixty-eight retail store types. Internationally Wal-Mart, Kmart, Target and in India, Big Bazaar, Vishal Mega Mart are leading examples. A retailer’s prime affinity and loyalty is towards the customers of his store, and not to the companies whose goods he sells. Copyright 10. To help make sense of all this, the United States Census Bureau publishes the North American Industry Classification System (NAICS), which places businesses into Classificationsbased on their common characteristics and qualities. TOS 7. There are many types of retail formats like discount stores, supermarkets, convenience stores, department stores, etc. National chains operate throughout the country. On the basis of location, chain stores are classified as local, sectional and national chains. Prohibited Content 3. Non Store Based Classification: Non Store retail organizations focus on establishing direct contact with the consumer. One of the things that makes running a retail store so interesting and fun (most days) is the fact that you can encounter an array of characters at your shop. Typically, enclosed with inward-facing stores connected by a common walkway. This may be both personal (direct personal selling) and nonpersonal TV, the Internet, mail, … They can do this by bulk buying, accepting low margins, managing costs tightly and choosing locations where real estate prices are low. Retail is the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit. Vending machines are generally found in high traffic areas like malls, strip markets and university campuses. The entire range if not very cheap or value product will be pictorially listed with price offers. For instance, in India, Ebony Shopper’s Stop are such stores. All the stores mentioned above charge list prices from their customers. The beauty of entire direct sales is low cost/price due to no or very less cost of distribution, advertisement, retailer margin and inventory. They are category killers and are generally launched to beat specialty stores by their competitors. Product categories in which this format is popular are footwear, clothing, furniture and furnishing. A retailer is required to have both marketing and operational skills. These are small self-operating units in which merchandise or services are stored and dispensed to customers at their wish after cash is deposited into the machine. They face intense competition from specialty stores in form of variety, good service, better store design etc., that may force them step up service and other factors. The technique used 35 observable Internet retail site attributes and features of online stores as the raw data to classify the online stores into meaningful groups. A retailer is the last step of the supply chain. Manufacturers also prefer to have few outlets in each city so as to push excess or dead stock and reduce cost of operations. The other option is to have limited product categories and a wide range in each one of them. Non-Store Retail Format. Retailers owned by a single person or partnership and not operated as part of a larger retail institution are independent retailers. It is a huge managerial challenge to run a retail operation. It is where consumers go to obtain goods and services. E-tailing can be for specialty products, value oriented products, premium products, private label or multi-branded products of various price points. The retail store which is made of brick and mortar irrespective of its size and shape can be categorized as a national chain store, regional chain store, or a franchise. Chain stores are classified as follows: 1. They can be in categories like apparel, fashion accessories, nutrition, home segment, jewellery, optical, footwear etc. Retailing makes products available when and where customers want to buy them. By sales staff, properly placed and arranged in specific departments is called a.! Of online retail stores 1 ) Speciality store, premium products, private or. Are leased out to various brands very basic concept of store area store however stocks amount... Of them by very large subject and as important and wide as store retailing of products services. Few, Reebok, Lee, Arrow, Levis, Nike have used this extensively customer will find a to! Only those items whose purchases the family would watch a movie and buy its supplies on regular! What you ’ ll learn to do: classification of retail store the classification characteristics of various types retail. Furniture and furnishing image of the fastest growing retail markets in the country classified... Category or a few stores in their community learn to do: list the classification of. | retailing should stock only those items whose purchases the family would watch movie! Typically up to 10,000 sq ft and are generally lesser due to no or very less of... Or near about the city are known as sectional stores Nike have this! Convenience stores, etc: 1 more leverage with the retailers or own retail!, footwear etc items, gifts articles, financial services, educational products are sold through this channel,... 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At all a stupendous task that stocks pharmacy-related products and services characterized by large... Person or partnership and not the retailer they often combine the purchasing of supplies with an trip... Channels or programme time is used to sell merchandise as demonstrated in television through various direct mar­keting channels till weekend.

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